5h lecture + 5h individual student work
The aim of the course is to familiarize students with various aspects of intercultural communication, which is of such importance in the contemporary globalized world. To help understand the process and levels of communication and possible obstacles that may be encountered during this process.
- Models of Communication
- Problems in Intercultural Communication: Stereotypes, bias, ethnocentrism, etc.
- Levels of communication: Language, paralanguage, proxemics, haptics, kinesics
- Culture as Communication: E. Hall’s model
- Dimensions of culture: G. Hofstede
- Theoretical test,
- Project concerning the comparison of the cultures of two countries and identifying potential areas of cultural issues.
- Hofstede, Geert, Cultures and Organisations, any edition, for example, Harper & Collins, London 1994.
- Jandt, E. Fred, An Introduction to Intercultural Communication: Identities in a Global Community, SAGE publications Ltd. London 2010.
- Chaney, Lillian H. and Martin, Jeanette S., Intercultural Business Communication, Prentice Hall 2010.
- Gesteland, Richard R., Cross-Cultural Business Behavior: Negotiating, Selling, Sourcing and Managing Across Cultures, Copenhagen Business School Press; 4th edition, 2005.